Modern Mangal
A jewelry brand, built like a tech company.
Seven-second video. A year of quiet sourcing. A cash crunch. Half a million views. Eight days from samples to live. Seven figures now — run by me and a small team. The whole playbook: brand, math, and the tech underneath.
Recent Letters
Live from the work.
Story, frame, lesson. New ones drop when there’s something worth saying.
PMF before the business
The best businesses don't start with wanting to be a founder. They start with being annoyed enough to fix something.
Read MoreLeaving a job you actually loved
Ego will keep you in rooms long after they've stopped serving you.
Read MoreThe borrowed answer
The answer I was protecting was borrowed. What I built is mine.
Read MoreFree Resources
Where to begin.
The margin model. The supplier playbook. The launch checklist. The three things every founder is stuck on at the start.
Free Sheet
The margin model.
Real wholesale, retail, COGS, breakeven math. The spreadsheet that decides if a product is worth making.
Get the sheetThe Playbook
Finding suppliers overseas.
The year I lost figuring this out, in twenty pages. Sourcing without burning cash, time, or trust.
Get the playbookThe Checklist
Eight days, idea to live.
The hour-by-hour I ran when Modern Mangal launched. Apply it to a viral moment or a quiet first day.
Get the checklistWork Together
Make it yours.
Jewelry consulting for founders building a consumer brand. Half-day intensives or multi-day deep-dives. Your brand, your problems, my playbook.